Privacy Policy

PRIVACY NOTICE

At Hype Network, Inc. dba HypeLab (“we”, “us”, “HypeLab” or “hypelab.com”) we take your privacy very seriously. Please read this privacy notice carefully as it contains important information on how and why we collect, store, use, and share your personal information. It also explains your rights in relation to your personal information.

Please read this Privacy Notice carefully to understand our practices regarding your personal information and how we will use it. By accepting this Privacy Notice, you agree to our collection, storage, use and disclosure of your personal information as described in this Privacy Notice.‍

1. Personal Information We Collect About You. We may collect and use the following personal information that identifies, relates to, describes, is reasonable capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household:

User Account Data: We collect names, email addresses and passwords when creating user accounts.
Additional Data You Provide: additional personal data may be collected through customer support, feedback that you provide and responses to surveys and questionnaires, transaction and payment information when you purchase services.
Information Collected through the Services: If you are a consumer who interacts with the HypeLab Services through advertisements served on behalf of application publishers, we may collect certain device information, this data may include device make, model, and operating system; device settings and properties; mobile carrier, IP address, and network information; advertising ID, blockchain wallet address; country, time zone and geolocation data; ad tracking preferences and restrictions
Information from other sources: We may obtain information about you from other sources, including from our advertisers and publishers, public databases, partner companies, and third-party services and organizations. This type of information may include data related to your interaction with an application, such as information about the actions taken in an application like purchases or application installations, page views and browsing information; additional consumer details including age or year of birth, gender, email, phone number and personal interests; IP address.

2. How Your Personal Information is Collected. We collect this personal information directly from you and from our users through our website and apps, and by text or email. However, we may also collect information automatically:

From cookies on our website which automatically collect certain types of usage and device information when you use our Services, including IP address, browser type, Internet service provider, platform type, device type, operating system, date and time stamp, a unique device or account ID, usage information and other similar information; and
Via our services: We collect information about user activity on our services, including actions (like logging in, logging out, downloading, sharing, editing, viewing, creating and moving files, pages or features accessed, time and date of access, and other similar usage information). We use this information to provide, improve, and promote our services.

3. Why Your Personal Information is Collected.

The collection of personal information is required for us to provide our services. If you do not provide your personal information, it may delay or prevent us from providing services to you. The personal information we collect from our users, which may include your personal information, is necessary for us to provide our services to the user. More information on the HypeLab services can be found here www.hypelab.com (“Services”) We also collect some personal information for operational reasons such as user authentication, maintaining and improving our services, training, quality control and legal compliance.

4. Promotional Communications. We may use your personal information to send you updates (by email or text message) about our products and services, including exclusive offers, promotions or new products or services.

We have a legitimate interest in processing your personal information for promotional purposes (see above “Why Your Personal Information is Collected”). This means we do not usually need your consent to send you promotional communications. However, where consent is needed, we will ask for this consent separately and clearly.

We will always treat your personal information with the utmost respect and we do not sell or share your personal information with other organizations for marketing purposes (see below “Who We Share Your Personal Information With”).

You have the right to opt out of receiving promotional communications at any time by:

Contacting us at unsubscribe@hypelab.com;
Updating your preferences in the account settings page; or,
Using the “unsubscribe” link in emails or “STOP” number in texts, if applicable.

We may ask you to confirm or update your marketing preferences if you instruct us to provide further products or services in the future, or if there are changes in the law, regulation, or the structure of our business.

5. Who We Share Your Personal Information With. We routinely share personal information with:

Service providers we use to help deliver our services to you, such as payment service providers and analytics providers;
Other third parties we use to help us run our business, such as data centers or website hosts which may store your information on our behalf;
Third parties and connected services, including analytics platforms and social media platforms you choose to utilize as part of the service.

We only allow our service providers to handle your personal information if we are satisfied they take appropriate measures to protect your personal information. We also impose contractual obligations on service providers relating to ensure they can only use your personal information to provide services to us and to you.

We may also share personal information with external auditors, law enforcement agencies and regulatory bodies to comply with our legal and regulatory obligations.

We may also need to share some personal information with other parties, such during a business merger or restructuring. We will typically anonymize information, but this may not always be possible. The recipient of the information will be bound by confidentiality obligations.

Other than as disclosed in this policy we will not share your personal information with any other third party.

We do not sell any personal information collected from your use of the service.

6. Where Your Personal Information is Held. Information may be held at our offices at 1111 Broadway Ste 300, Oakland, CA 94607 and those of our third-party service providers as described above (see above: “Who We Share Your Personal Information With”).

7. How Long Your Personal Information Will Be Kept. We will keep your personal information while you have an account with us or while we are providing services to you. Thereafter, we will keep your personal information for as long as is necessary:

To respond to any questions, complaints or claims made by you or on your behalf;
To show that we treated you fairly; or
To keep records required by law.

We will not retain your personal information for longer than necessary for the purposes set out in this policy. Different retention periods apply for different types of personal information. When it is no longer necessary to retain your personal information, we will delete or anonymize it.

‍8. Your Rights Under the CCPA and other applicable state laws. If you are a California resident you have the right under applicable data protection laws, to exercise free of charge:

to access and know about personal information collected, disclosed or sold,
to request deletion or correction of personal information, under certain circumstances,
to opt-out of the sale or sharing of personal information for targeted advertising purposes,
to be treated without discrimination should you exercise these rights.

More information regarding the sources from which we collect personal information can be found above in the section titled “Personal Information We Collect About You”; business and commercial purposes for which we collect your personal information can be found above in the section titled “Why Your Personal Information is Collected”; categories of recipients with whom personal information is shared or sold can be found in the section above titled “Who We Share Your Personal Information With.”

Do Not Track. California law requires us to let you know how we respond to web browser Do Not Track (DNT) signals. Because there currently isn’t an industry or legal standard for recognizing or honoring DNT signals, we don’t respond to them at this time. We await the result of work by the privacy community and industry to determine when such a response is appropriate and what form it should take.

California Shine the Light. A California resident who has provided personal information to a business with whom he/she has established a business relationship for personal, family, or household purposes (“California Customer”) is entitled to request information about whether the business has disclosed personal information to any third parties for the third parties’ direct marketing purposes, subject to certain exceptions, as defined in California Civil Code Sec. 1798.83. If you are a California resident and would like to make such a request, please submit your request in writing to us by sending an email to privacy@hypelab.com

9. Additional information relating to California consumers personal information.

Disclosure of Personal Information. In the past 12 months, we have sold, shared or disclosed the following categories of personal information, including information of California consumers:

Categories of personal information sold or shared to third parties	Categories of third parties to whom the information was sold or shared	Business or commercial purpose for selling or sharing
Personal and online identifiers (such as User ID, first and last name, email address, phone number and other contact information, IP Address and other online identifiers)	HypeLab Customers Third Party Service Processors	Providing Services Internal Operations Maintenance / Testing Product Development User Authentication Legal compliance
Transaction information (such subscription or purchase details)	Third Party Service Processors	Providing Services Internal Operations Maintenance / Testing Product Development User Authentication Legal compliance
Other information about you that is linked to the personal information above	HypeLab Customers Third Party Service Processors	Providing Services Internal Operations Maintenance / Testing Product Development User Authentication Legal compliance
Customer/Billing Records (such as customer record number, credit card information, billing address, which may be your personal address or the address of the company you are associated with)	Third Party Service Processors	Providing Services Maintenance / Testing User Authentication Fraud and Investigations Legal compliance

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To make a request under the California Consumer Privacy Act, or for any questions or concerns about our Privacy Policy or practices, please contact us at privacy@hypelab.com. We may verify the request by asking you to provide information that matches information we have on file about you. If you designate an authorized agent to exercise these rights on your behalf, we will additionally require verification that the person is authorized to act on your behalf.

10. Keeping Your Personal Information Secure. We have appropriate security measures in place to prevent personal information from being accidentally lost or used or accessed in an unauthorized way. We limit access to your personal information to those who have a genuine business need to access it. Those processing your information will do so only in an authorized manner and are subject to a duty of confidentiality. We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so. The HypeLab Service is hosted by a third-party hosting company that we have determined maintains adequate security controls and utilizes industry-standard encryption. We also follow industry-standard controls, including physical, system and network security, workstation protection, the use of anti-virus and anti-malware software, disk encryption and other industry best practices. We use various third-party processors to enable us to provide the Service, and as part of our vendor due-diligence, we review the security controls these processors have in place and ensure they meet industry standards appropriate for the type of data we collect. We retain the data we collect through the Services for up to 2 years and routinely purge data from our system. Note that we will retain information in our systems for as long as necessary to comply with applicable law and legal obligations.

11. We do not Collect Information from Children. We do not knowingly collect or solicit any information from anyone under the age of 16. In the event we learn that we have inadvertently collected personal information from a child under age 16, we will take reasonable steps to delete that information. If you believe that we might have any information from a child under 16, please contact us at privacy@hypelab.com.

12. Data Security and Retention. We use commercially reasonable measures to help secure the information we collect through the Services and to help protect against accidental loss, unauthorized use or disclosure.

13. More Information and How to Exercise Your Rights. If you would like more information on our privacy policies or wish to exercise any of your rights as described in this Privacy Notice, please:

Email us at privacy@hypelab.com

Please note that you may only make a CCPA-related data access or data portability disclosure request twice within a 12-month period.

If you are located in the European Union, United Kingdom or Switzerland you have the right to contact a supervisory authority if you believe our processing of your personal information violates applicable law.

14. Changes to This Privacy Notice. This privacy notice was published on September 2023 and last updated on November 2024.

We may change or update this privacy notice from time to by posting the new notice on our website and in our apps. We may additionally provide notice through the service or by email that the notice has been updated, however, you should regularly review this Privacy Notice to stay informed of our policies and practices.

HYPELAB PRIVACY POLICY

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